By Paul Laux

COUGH DROP. Yes, you read that right.

The new Kit-Kat flavor they are currently marketing in Japan is cough drop.

Why?

Seriously, we all get that companies want to be “unique,” but they don’t have to make their products taste like things that use to make us all gag.

The weirdest part? It’s actually going to include active ingredients that will soothe your throat, so they actually work. Maybe your kids will take their meds now.

The idea actually came from FIFA, so fans could scream and cheer, then eat a kit-kat to soothe their vocal chords.

Weird.

More here.

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